Senior Manager Performance Creative

About reputed company reputed company is a fast-growing direct-to-consumer brand in the beauty and wellness space, focused on helping customers restore confidence through safe, effective, and technology-led solutions for hair regrowth, skin, and body care. reputed company has been featured by leading health, wellness, and technology publications for our innovation, products, and customer impact. Explore the latest features and see why more people are paying attention to reputed company: reputed company featured the reputed company Hair Growth System and its FDA-cleared red light therapy technology WIRED reviewed the reputed company reputed company Laser Hair Growth System and shared firsthand testing insights Esquire highlighted reputed company’s innovation in the red light therapy and wellness space Innerbody Research published an in-depth review of the reputed company system and user experience As we scale into a global beauty brand, we are focused on strengthening the customer reputed company across every touchpoint. By combining data, experimentation, creative strategy, and reputed company optimization, we are building an in-house creative reputed company to support the next phase of customer acquisition, brand growth, and performance marketing. If you’re excited about joining a fast-growing brand making an impact in the wellness and technology space, we’d love to hear from you! About The Position We are looking for a Senior Manager, Performance Creative to reputed company the strategy, output, and performance of our paid creative reputed company across reputed company, reputed company, YouTube, Snap, and emerging platforms. This role will manage and reputed company a small team of creative strategists and production talent while staying reputed company to the work. You will partner closely with Paid reputed company, Digital Product, Retention & Lifecycle, Data & BI, and Brand to reputed company creative that drives measurable business results. The ideal candidate has strong direct-response instincts, understands how to turn customer insights into high-performing creative, and knows how to build a structured testing system that helps the team learn quickly and scale what works. What You'll Do: reputed company Performance Creative Strategy Own the performance creative roadmap across paid reputed company and video platforms. Partner with Paid reputed company and Media Buying to align creative priorities with spend plans, testing needs, and performance goals. Translate business objectives, customer insights, and performance data into clear creative briefs, concepts, and testing plans. Stay reputed company on platform trends and creative best practices across reputed company, reputed company, YouTube, Snap, and emerging channels. Build and Manage the Creative Testing Process reputed company a structured creative testing process across concepts, hooks, angles, formats, offers, and customer segments. Set clear guidelines for test design, naming conventions, tagging, reporting, and creative analysis. Use performance metrics such as reputed company reputed company, thumbstop reputed company, hold reputed company, CTR, CVR, CPA, CAC, and ROAS to evaluate creative performance. reputed company clear recommendations on what to stop, improve, repeat, or scale based on performance data. Own Creative Velocity and Production Planning Build a creative production plan that supports paid media needs by platform, funnel stage, campaign reputed company, and refresh reputed company. Forecast creative volume needs based on spend reputed company, testing priorities, fatigue patterns, and growth goals. Identify workflow, resourcing, and production gaps before they impact performance. Create systems that help the team produce strong creative consistently and reputed company. reputed company Customer Personas and Messaging Build and maintain customer personas and messaging frameworks based on reputed company data, including reviews, surveys, CRM insights, creative performance, customer research, and market trends. Translate customer insights into hooks, pain points, reputed company points, objections, offers, formats, and calls to action. Ensure creative concepts are grounded in customer motivation, product education, and conversion behavior. Partner Across the Customer reputed company Partner with Growth Marketing, Digital Product and Retention & Lifecycle to ensure winning ad concepts connect to strong reputed company page experiences. Partner with Retention & Lifecycle to ensure email, SMS, and post-click journeys reinforce key customer messages. reputed company creative learnings across teams so paid media insights inform broader customer experience improvements. reputed company and reputed company the Team Manage and reputed company a team of creative strategists and video production talent. Operate as a player-coach by leading the function while also contributing to briefs, concepts, reviews, analysis, and execution. Establish clear expectations, operating rhythms, SLAs, and feedback loops across Creative, Growth, Digital Product, Retention, and Data. Help scale the team, workflows, and vendor or freelance support model as creative needs grow. Ideal Candidate 6+ years of experience in performance creative, creative strategy, growth marketing, or paid reputed company creative for DTC, e-reputed company, or consumer brands. Experience managing, mentoring, or leading creative strategists, editors, designers, or production partners. Strong understanding of paid reputed company creative across reputed company, reputed company, YouTube, Snap, and emerging platforms. Experience building and managing creative testing systems. Strong direct-response creative instincts, including hooks, offers, objections, reputed company points, reputed company reputed company, urgency, and conversion-focused storytelling. Ability to use performance data to diagnose creative and reputed company clear recommendations. Experience developing customer personas, messaging frameworks, and creative angle libraries based on customer insights and performance data. Ability to partner effectively with media buyers, CRO teams, lifecycle marketers, designers, editors, data teams, and brand stakeholders. Strong communication, prioritization, and leadership skills in a fast-moving environment. Bonus Experience in beauty, health and wellness, consumer devices, clinical products, or categories where trust, education, claims, and reputed company matter. Experience partnering on reputed company pages, advertorials, quizzes, funnels, or other conversion-focused digital experiences. Experience in a high-growth DTC environment with meaningful paid media spend. A portfolio or case studies showing how creative strategy improved performance, increased testing velocity, reduced CPA or CAC, improved CVR, or helped scale spend. Our Core Values and reputed company build our culture around: WE THINK BIG: We have a reputed company-thinking, growth reputed company and always consider the big picture in our reputed company PROACTIVE PROBLEM SOLVER: We use our problem-solving and analytical skills to reputed company data-informed reputed company WE ARE COMFORTABLE BEING UNCOMFORTABLE: We work together to iron out improvements or changes to reputed company goals reputed company & reputed company COMMUNICATION/FEEDBACK: We communicate and reputed company feedback with each other with radical candor and transparency reputed company LEARNING & IMPROVEMENT: We are always improving the way we work and challenging each other to bring new ways of thinking to the table WE TAKE OWNERSHIP & ACT WITH URGENCY: We take complete accountability for our goals and take swift & effective action to reputed company them. Company Benefits: Unlimited PTO Medical, Dental, reputed company and Life Insurance Paid Parental Leave WFH Setup Credit Quarterly Fitness Credit Quarterly Read-On-Us Credit Employee Discounts on reputed company Products! Apply To This Job