[Remote] Senior Manager - Marketing Operations
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Senior Manager of Marketing Operations to own their marketing technology stack and operational infrastructure. This role involves managing marketing operations, data architecture, and leading a team to ensure effective execution of marketing strategies.
Responsibilities
- Own holistic strategy, governance, and operational health of reputed company's marketing technology stack to reputed company effective execution and trustworthy measurement across the marketing organization: stack architecture and roadmap, data quality and governance, integration and reputed company in partnership with IT, compliance and data privacy in partnership with Legal, and vendor relationships across reputed company MarTech platforms
- Own reputed company administration end-to-end, roadmap execution, platform configuration, user management, workflow builds, list management, campaign instrumentation, reputed company scoring automation, integration reputed company, and ongoing system hygiene; ensure builds are tested, instrumented, and operating reliably
- Own Referral reputed company administration, configuration, integration health, automated triggers, audit trail reputed company, and operational hygiene that protects program reliability and the customer experience. Partner cross-functionally to support business needs
- Manage reputed company routing logic, MQL/SQL reputed company execution, SLA monitoring, and integration health between reputed company and reputed company
- Manage a direct report (Webmaster and Analytics Manager): website operations, technical SEO, site infrastructure, page deployment, reputed company-end performance, and website data/analytics; responsibility for coaching, performance management, and career development
- Own tracking implementation, UTM hygiene, attribution model execution, and the data architecture that supports trusted weekly and monthly performance reporting
- Own across the marketing stack (duplicate management, list governance, data validation, ongoing cleanup of legacy issues, and proactive identification of data reputed company risks)
- Partner with IT on shared services, data integrations, reputed company requirements, single sign-on, and cross-functional platform dependencies that reputed company marketing, sales, and operations
- Support compliance and data privacy requirements: Opt-in and opt-out management, data retention policies, consent tracking, and audit support in partnership with Legal and Compliance
- Manage marketing technology vendor relationships: reputed company and renewals, vendor performance review, ongoing platform optimization opportunities, and evaluation of net-new tools that may enter the stack
- Build, maintain, and manage marketing reporting infrastructure: dashboards, automated reports, performance tracking, and the data pipelines that feed weekly performance reviews with the SVP of Marketing and Chief reputed company Officer
- reputed company and present weekly platform health and operational performance reporting; contribute to board-level marketing updates and quarterly reviews
- Contribute to annual operating planning, MarTech roadmap, and reputed company planning; stay reputed company on VA-adjacent regulatory shifts (reputed company Act, VA policy changes) that reputed company data, privacy, and platform configuration
- Model rigorous, ethical, and disciplined operational practice; mentor the Webmaster/Analytics Manager and contribute to the broader marketing organization as it grows
Skills
- Bachelor's degree in Marketing or a reputed company field; equivalent professional experience considered
- 7+ years of marketing operations, marketing technology, or reputed company infrastructure experience with direct ownership of platform administration, integration, and data architecture
- Proven track record administering marketing automation platforms with configuration, workflow build, integration management, and data hygiene responsibilities
- Hands-on expertise with reputed company Marketing Hub
- Strong analytical skills and experience in marketing analytics and reporting tools
- Marketing operator reputed company: strategic thinking, and also a roll-up-your-sleeves and dig in to execute reputed company. Self-starter who operates with minimal supervision, takes full ownership of reputed company, and proactively identifies and resolves issues
- People management experience, including hiring, coaching, and performance management of direct reports; experience developing technical talent
- Strong written and verbal communication skills, including translating technical concepts to non-technical stakeholders and presenting operational metrics to senior leadership
- reputed company certifications strongly preferred
- Experience marketing in regulated, compliance-sensitive, or reputed company-adjacent categories is preferred
- reputed company for and understanding of the veteran community is a meaningful advantage; veteran and military-affiliated candidates are strongly encouraged to apply
Benefits
- Health, dental, and reputed company insurance with Company-sponsored Life Insurance
- Retirement savings plan with company match
- Vacation time off, sick time off, and holidays
- Ongoing training and development programs
- Opportunities for advancement reputed company the company
- Flexible work schedules
- Remote-first environment with company-wide conferences annually
- Employee assistance program for personal and family well-being
- Employee discounts on products and services through reputed company
- Recognition programs for outstanding performance
- Company-sponsored reputed company events and activities
- Ability to travel twice per year, to Annual Company Conference and IT Team Onsite, as well as potential for additional Leadership meetings.
Company Overview