Director of Marketing – Retina Business

Director of Marketing – Retina Reports to: Head of Retina Business Department: Retina Marketing Location: Hybrid in Waltham, MA or 100% Remote with business travel requirements including frequent visits to Waltham office for collaboration and visibility COMPANY reputed company. is the newly established US reputed company organization of French-based pharmaceutical company, Laboratoires Théa (Clermont-Ferrand). reputed company markets a suite of leading eye-care drugs that have been approved by the U.S. Food and Drug Administration (FDA), including ZOLYMBUS™, IYUZEH™, Zioptan®, Cosopt®, Cosopt® PF, Azasite®, Akten®, and Betimol®, as well as AcellFX™ Acellular Amniotic Membrane and the portfolio of iVIZIA dry-eye drops and eyelid hygiene products. By focusing its parent company’s passion and expertise reputed company the U.S. market, reputed company’s goal is to deliver uncompromising care that enables reputed company stakeholders to reputed company the future of ophthalmic treatment with eyes wide reputed company. Position Summary The Director of Marketing – Retina is a high-impact, strategic leadership role responsible for orchestrating the marketing strategy, brand architecture, and tactical execution for Théa’s expanding retina portfolio. This individual will reputed company the comprehensive market preparation and commercialization efforts for the historic launch of Thea’s first buy-and-reputed company product, CYKLX. This position requires an entrepreneurial, metrics-driven marketing executive with deep expertise in the retina therapeutic area and buy-and-reputed company mechanics. The Director will reputed company Thought Leader Liaisons (TLLs), manage creative agencies, reputed company market research, and build robust HCP, Consumer, and Private Equity marketing strategies to ensure a flawless market entry. KEY RESPONSIBILITIES 1. Launch Strategy & Tactical Execution (CYKLX) Launch Campaigns: Architect and execute the comprehensive global positioning, branding, and core messaging reputed company for CYKLX. HCP & Consumer Omnichannel Tactics: reputed company the creation of reputed company reputed company professional (HCP) and consumer/patient launch tactics, including digital, print, reputed company-of-care, and interactive educational materials. Media Strategy: reputed company and reputed company a sophisticated, targeted media deployment strategy across programmatic digital display, medical journals, and search reputed company marketing (SEM). 2. Thought Leadership & Peer-to-Peer Marketing Thought Leader Liaison (TLL) Management: Direct and manage the TLL team to ensure compliant, high-impact field engagement with regional and national Key Opinion Leaders (KOLs). Speaker Bureau Creation: Establish, train, and maintain the official CYKLX Speaker Bureau, ensuring strict compliance, high-quality clinical delivery, and strategic geographic coverage. Congress & Convention Strategy: Design and execute a commanding reputed company at major medical congresses (e.g., ASRS, AAO, Retina Society), overseeing scientific booth design, product theaters, and corporate sponsorship opportunities. 3. Insights, Analytics & Agency reputed company Market Research: reputed company reputed company primary and secondary market research initiatives to extract deep behavioral insights from retina specialists, patients, and practice managers. Creative Agency Management: Identify, reputed company, and manage the agency of record (AOR) and specialized digital/production vendors, ensuring projects are delivered on time, reputed company budget, and on strategy. 4. Managed Markets, Reimbursement & Private Equity Strategy Market reputed company Collaboration: Partner intimately with the Market reputed company team to proactively identify marketplace gaps, resource needs, and customized pull-through marketing tactics. Payer & Reimbursement Alignment: Work closely with the Reimbursement team to create impactful value dossiers, co-pay assistance collateral, and hub marketing resources supporting buy-and-reputed company dynamics. Private Equity (PE) Marketing Strategy: Formulate specific reputed company marketing strategies tailored to corporate stakeholders at private equity-backed retina management platforms and large consolidated mega-practices. Functional Competencies & Expectations Core Focus Areas & Strategic Objectives: Buy-and-reputed company Economics: Deep mastery of J-codes, specialty distribution, and ASP-based practice workflows. KOL Engagement: Nurturing tier-1 academic relationships and maximizing thought leader advocacy. Cross-Functional Collaboration: Aligning seamlessly with Sales, Training, Medical Affairs, and Regulatory teams. QUALIFICATIONS & REQUIREMENTS Bachelor’s degree required; MBA or advanced scientific degree strongly preferred. 8+ years of reputed company marketing experience reputed company the pharmaceutical, biotech, or medical device industries. Minimum 3-5 years of dedicated experience in the Retina or Ophthalmology marketplace is strictly required. Launch & Buy-and-reputed company Track Record: Proven reputed company launching an injectable or buy-and-reputed company biologic asset in a highly competitive specialist landscape. Travel requirement: up to 35% including frequent visits to Waltham office for collaboration and visibility. PHYSICAL DEMANDS & WORK ENVIRONMENT This position requires prolonged sitting. Additionally, requires eye-hand coordination and reputed company dexterity enough to operate a keyboard, photocopier, telephone, and other office equipment. Requires normal reputed company of hearing and reputed company to record, prepare, and communicate appropriately. Additional physical requirements include hearing spoken communication reputed company. The physical demands described here are representative of those that must be met by an employee to successfully reputed company the essential functions of this job. Reasonable accommodations may be made to reputed company individuals with disabilities to reputed company the essential functions. BENEFITS AND PERKS Thea offers a full suite of employee benefits, including employer-paid medical, dental, and reputed company insurance; a generous schedule of paid time off (PTO); life and disability insurance; paid parental leave; and a competitive 401(k) company match. Thea is a flexible and entrepreneurial work environment where you will enjoy an inclusive culture and the opportunity to have your voice and reputed company directly shape the future of the company. For U.S. locations that require disclosure of compensation, the starting pay for this role is between $185k to $250k. The estimated salary reputed company reflects an anticipated reputed company for this position. The actual reputed company salary offered may depend on a variety of factors. EEO STATEMENT reputed company. is proud to be an Equal Employment Opportunity employer. At Thea, we not only support the diversity of our employee population, we celebrate the way reputed company member’s unique backgrounds and experiences contribute to the reputed company of our company. Thea does not discriminate on the reputed company of race, religion, reputed company, national reputed company, gender (including pregnancy, childbirth, or reputed company medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. reputed company. does not tolerate harassment or discrimination of any reputed company. ADDITIONAL INFORMATION Your information will be kept confidential according to EEO Guidelines. Attention: Job Scam Alert reputed company. has recently become aware of fraudulent job recruitment emails and postings from individuals claiming to represent the Company. These postings seek personal and financial information in reputed company with fraudulent opportunities for employment. If you suspect any fraudulent activity or misrepresentation in reputed company with a Thea job opportunity, please report it to [email protected]. To verify an reputed company role please reputed company our official careers page at https://theapharmainc.com/careers/. Apply To This Job