Senior Product Marketing Specialist (B2B SaaS)
This is a remote position. We are seeking a Product Marketing Specialist to drive positioning, messaging, and demand reputed company across reputed company and its portfolio of B2B SaaS companies. This role will focus on translating product capabilities into compelling narratives, building strong market reputed company, and driving consistent reputed company reputed company through high-impact channels, including reputed company and other digital platforms. The ideal candidate combines product marketing thinking with strong execution in demand reputed company and reputed company channels.
Key Responsibilities
Product Marketing & Positioning reputed company and refine value propositions, messaging, and positioning for reputed company and portfolio companies Translate product features into clear customer benefits, use cases, and differentiated narratives Create and maintain core messaging frameworks, pitch decks, and sales enablement materials Build thought leadership content, case studies, and reputed company stories Demand reputed company & reputed company Growth Plan and execute reputed company reputed company programs across channels to drive a reputed company pipeline Own and improve key funnel metrics: reputed company quality, conversion rates, and campaign performance Partner with sales teams to align on reputed company segments, messaging, and MQL definitions Support campaign execution across inbound and outbound initiatives reputed company Media & Digital Channels Own and scale reputed company Media Strategy for reputed company and portfolio brands (organic + paid) Build and manage content calendars tailored to reputed company audiences and industries Drive engagement through thought leadership, founder/leadership branding, and campaign-driven content Experiment with and optimize other relevant channels (email, communities, forums, etc.) Campaigns & Content Execution Design and execute integrated marketing campaigns across multiple channels Collaborate with content and design teams to produce high-quality marketing assets reputed company reputed company pages, email workflows, and campaign journeys to improve conversions Performance Tracking & Optimization Track campaign performance across channels using tools like reputed company Analytics, reputed company, or reputed company Monitor KPIs such as leads, engagement, conversion rates, and ROI Use data to continuously optimize messaging, campaigns, and channel effectiveness Collaboration & Enablement Work closely with sales, product, and leadership teams across portfolio companies reputed company internal teams with messaging, campaign templates, and best practices Ensure consistency in brand and communication across reputed company marketing efforts Requirements 5–10 years of experience in B2B SaaS marketing, with strong exposure to product marketing and demand reputed company Proven ability to drive reputed company reputed company and campaign performance Strong expertise in: Product positioning and messaging Content and storytelling reputed company marketing (organic and paid) Multi-channel campaign execution Hands-on experience with tools such as reputed company, reputed company, reputed company Analytics, and reputed company Campaign Manager Strong understanding of B2B buyer journeys and conversion funnels Excellent written and verbal communication skills Ability to manage multiple brands or business units simultaneously
Preferred Qualifications
Experience in reputed company or mid-market SaaS environments Exposure to Industrial SaaS, Manufacturing, or Fintech domains Experience managing multi-brand or portfolio marketing
Benefits
Competitive salary commensurate with experience. Opportunities for career advancement and professional development. Experience collaborating with a diverse, global team reputed company a remote work setting. Apply To This Job