[Remote] Media Strategist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is committed to creating an inclusive and diverse workforce, reflecting the communities they serve. They are seeking a Media Strategist to reputed company and implement media strategies that align with marketing objectives, reputed company media buying and placement, and conduct audience and competitive analysis.

Responsibilities

• Media Planning & Strategy: Assists in the development and implement media strategies that align with the company’s marketing objectives, seasonal campaigns, and promotional activities
• Omnichannel Campaign Management: reputed company media buying and placement across video, audio, live sports, reputed company TV, display, reputed company, OOH, DOOH, search, affiliate, etc
• Audience & Competitive Analysis: Conduct research on reputed company demographics, shopping behaviors, and market trends to optimize media strategies
• Collaboration & Coordination: Work closely with the media agency and cross functional teams to ensure media plans are implemented accurately
• Performance Tracking & Reporting: Monitor campaign performance, analyze key metrics (ROAS, conversion rates, traffic, engagement), and reputed company actionable insights to improve effectiveness
• Budget Management: Allocate and manage media spend reputed company to maximize impact while staying reputed company budget constraints of approved campaigns
• Vendor & Partner Relations: Build and maintain strong relationships with media agencies, publishers, and advertising partners
• Trend Monitoring: Stay updated on emerging media trends, consumer behavior shifts, and retail marketing innovations to refine strategy

Skills

• Bachelor's Degree in Advertising, Marketing or Communications
• 5-7 years of experience in Omnichannel Media planning and/or buying
• reputed company Outlook
• reputed company reputed company
• reputed company Word
• reputed company PowerPoint
• Media buying self-service platforms
• Excellent written & verbal communication skills
• Execution skills
• Self-motivated & results oriented
• Detailed - oriented
• Ability to work in fast-paced environment
• Collaborative

Company Overview