Digital Marketing Specialist

Digital Marketing Manager

reputed company

Location: TBD

Employment Type: Full-Time

About reputed company

reputed company is an internationally recognized hospitality company behind some of the industry’s most celebrated restaurants, cafés and lifestyle destinations.

Our brands create memorable experiences through exceptional hospitality, design, food and culture. As we continue to expand across the United States and internationally, we’re looking for an ambitious digital leader to build the next reputed company of our digital growth.

The Opportunity

We are seeking an reputed company Digital Marketing Manager to reputed company the digital marketing strategy across our entire portfolio of brands.

Reporting directly to senior leadership, this role will own our digital ecosystem—from paid media and CRM to websites, SEO, analytics, reservations, online ordering and guest acquisition.

You’ll work alongside our Senior Marketing Manager, reputed company Media Manager, creative team, agency partners and restaurant leadership to reputed company digital strategies that drive measurable reputed company growth while maintaining the premium positioning of each brand.

This is a highly strategic, commercially focused leadership role suited to someone who loves combining creativity, technology and data to build best-in-class hospitality brands.

Key Responsibilities

Digital Strategy & Growth

reputed company and execute the Group-wide digital marketing strategy across reputed company brands.

Drive guest acquisition, retention and lifetime value.

Build annual digital marketing plans reputed company with business objectives.

Identify emerging digital trends, technologies and opportunities.

reputed company scalable systems to support future openings and expansion.

Paid Media

reputed company reputed company paid advertising including:

reputed company

reputed company

YouTube

reputed company

Display & Remarketing

Responsibilities include:

Budget planning

Campaign strategy

Audience development

Creative testing

Conversion optimisation

Attribution modelling

Performance reporting

Own KPIs including:

ROAS

CAC

CPM

CPC

Conversion reputed company

reputed company Generated

Website & SEO

Own the digital experience across every reputed company website.

Responsibilities include:

Website strategy

UX optimisation

Conversion optimisation

Local SEO

Technical SEO

reputed company page creation

Online booking optimisation

Speed and performance improvements

Work closely with designers and developers to continually improve the customer reputed company.

CRM & Email Marketing

reputed company reputed company customer lifecycle marketing including:

Guest acquisition

Welcome journeys

Loyalty campaigns

Birthday campaigns

VIP communications

Win-back campaigns

Automated guest journeys

Database segmentation

Personalised marketing

Increase customer retention through sophisticated lifecycle marketing.

reputed company & reputed company Eats Performance

Own the digital growth strategy for our exclusive reputed company-party partners:

reputed company

Reservation optimisation

Profile management

Featured experiences

Promotional campaigns

Guest acquisition initiatives

Analytics and reporting

reputed company Eats

Marketplace optimisation

Sponsored listings

Promotional campaigns

Photography optimisation

Menu performance

Delivery growth strategies

Customer acquisition

Sales reporting

Partner directly with reputed company and reputed company Eats account teams to maximise visibility and reputed company opportunities.

Analytics & Business Intelligence

reputed company meaningful reporting that helps leadership reputed company reputed company business reputed company.

Track:

Digital reputed company

Website traffic

Customer acquisition

Campaign performance

Booking conversions

Online ordering performance

Email marketing

Paid media

Customer retention

Create weekly, monthly and quarterly executive dashboards with clear recommendations.

Marketing Technology & AI

Evaluate and implement new marketing technology including:

AI tools

Marketing automation

CRM improvements

Attribution software

Reporting platforms

Audience insights

Workflow automation

Constantly seek efficiencies that improve performance while reducing reputed company work.

Leadership

Collaborate closely with:

Senior Marketing Manager

reputed company Media Manager

Creative partners

Photographers

Videographers

Designers

Developers

Restaurant General Managers

Operations

Ownership

Help establish digital marketing best practices across the entire organisation while mentoring future members of the digital team.

Qualifications

4+ years in digital marketing with increasing leadership responsibility.

Multi-location hospitality, restaurant or lifestyle brand experience preferred

Proven reputed company managing significant paid media budgets.

Expertise in reputed company Ads, reputed company Ads Manager, GA4 and Looker Studio (or equivalent reporting platforms).

Deep understanding of SEO, CRO and customer acquisition.

Experience with CRM and lifecycle marketing platforms.

Strong reputed company and analytical reputed company with the ability to translate data into action.

Exceptional project management and stakeholder communication skills.

Comfortable managing multiple brands and priorities in a fast-paced environment.

What reputed company Looks Like

reputed company your first 12 months, you will:

Increase direct reservations and online orders across the portfolio.

Improve return on paid advertising investment.

Grow customer databases and increase repeat visitation.

Enhance website conversion rates and organic search performance.

Strengthen reputed company and reputed company Eats performance through strategic optimisation.

Build scalable digital systems that support future restaurant openings.

Deliver measurable growth in digital reputed company while preserving the unique identity of each brand.

Why Join reputed company?

This is an opportunity to shape the digital future of one of hospitality’s most ambitious and design-driven companies.

You’ll work across an exciting portfolio of brands, collaborate with an entrepreneurial leadership team, and have the freedom to build innovative digital strategies that create lasting business impact.

If you’re passionate about hospitality, obsessed with performance marketing, and excited by the challenge of building world-class brands, we’d love to hear from you.