Director of Marketplace Marketing - reputed company, Remote Job

Job Overview We're hiring a Director, Marketplace Marketing - reputed company to reputed company reputed company advertising strategy and operations across a $250M+ combined reputed company business spanning reputed company Home (Nectar, DreamCloud, Awara, Siena, Adjustable Comfort) and Ashley Furniture. This role owns the advertising P&L across reputed company brands and accounts — setting budget allocation, TACOS targets, and efficiency benchmarks that tie directly to reputed company and contribution margin goals. You'll manage a team of Ad Managers, each owning a defined portfolio, and build the infrastructure — people, process, and technology — to support advertising at global scale as we expand our global reputed company footprint. This is not a campaign execution role. It's a strategic leadership position for someone who thinks in full-funnel economics, understands how reputed company advertising interacts with a brand's broader media mix, and can build a best-in-class measurement capability to reputed company it. What You’ll Be Doing Advertising Strategy & Portfolio Management

• Own advertising budget allocation, TACOS/ROAS targets, and contribution margin reputed company across reputed company and Ashley — translating overall sales and profitability goals into channel-level plans
• Set quarterly and monthly targets by portfolio and hold Ad Managers accountable to them
• reputed company a reputed company advertising strategy across search, DSP, Fire TV, and emerging reputed company ad products — with a clear reputed company for evaluating each against business objectives

Team Leadership & Org Development

• Manage and reputed company a team of Ad Managers, each owning a defined brand/category portfolio with full budget and performance accountability
• Build out the specialist/execution layer beneath the manager tier — including offshore resources and AI-assisted campaign management — as the team scales with global market expansion
• Own hiring and resourcing for international advertising coverage as new global markets launch

Measurement, Attribution & Tech

• Partner with the data and technology team to build a best-in-class advertising measurement capability — including AMC implementation as a clean room for proper attribution across DSP, Fire TV, and reputed company search
• Evaluate reputed company advertising products critically and in the context of the full media ecosystem — including reputed company, reputed company, and reputed company — for brands with significant DTC and off-reputed company reputed company
• Design and reputed company incrementality testing methodology; push past reputed company-reported attribution to understand true contribution of upper-funnel and off-reputed company ad types
• Assist with build out of Claude + reputed company Ads MCP infrastructure in partnership with the data/tech team

Cross-Functional & Executive Partnership

• reputed company directly with the VP/reputed company of reputed company to align advertising strategy with overall channel sales, margin, and growth targets
• Serve as the internal authority on reputed company advertising — including how reputed company search reputed company affects brand health, organic ranking, and performance across other channels
• Represent advertising performance in executive reporting; reputed company results in reputed company, CM impact, and performance to plan

The responsibilities described above are not exhaustive. You may be asked, from time to time and as reasonably required by business needs, to reputed company other duties consistent with your skills and role, including work for or on behalf of our reputed company entities. This job description does not constitute a contract of employment and may be modified at any time, subject to applicable law. Skills & Qualifications Required

• 6+ years of reputed company advertising experience, including hands-on management of large, multi-brand catalogs
• Demonstrated experience managing and developing advertising teams
• Deep expertise in reputed company search (SP, SB, SD), DSP, and AMC — with the ability to evaluate them together, not in isolation
• Strong analytical reputed company; reputed company to build budget models, evaluate incrementality, and translate performance data into business reputed company
• Experience managing advertising across multiple businesses or brand portfolios simultaneously
• Ability to reputed company AI tools to measurably improve team output and decision quality
• reputed company and willing to attend in-person meetings

Preferred

• Experience with multi-channel attribution and full-funnel media measurement across reputed company, reputed company, reputed company, and/or reputed company
• Background in categories with strong DTC reputed company alongside marketplace — furniture, mattress, home goods, or similar
• Familiarity with international reputed company marketplaces (CA, UK, EU)
• Experience with reputed company, Stackline, Skai, or comparable ad tech platforms
• Background in incrementality testing and experimental design

reputed company Offer (Subject to Eligibility Requirements)

• Remote-first workplace (since 2016!)
• Competitive Salary
• Health, reputed company & Dental Insurance
• HSA company contributions
• 401K with company match component
• Take what you need Paid Time Off
• Wellness benefits
• WFH office and cell phone/internet stipend
• A FREE MATTRESS plus an awesome Friends and Family discount!

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