[Remote] Web Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Xe.com is a company that provides a comprehensive range of currency services and products. They are seeking a Web Marketing Manager to own and scale the digital experience across all Xe-owned properties, focusing on SEO, site architecture, UX, content, and conversion optimization.

Responsibilities

• Own the digital experience roadmap across Xe-owned properties, especially website and landing page journeys
• Define priorities for site experience, page architecture, content mapping, SEO / AEO, and conversion paths
• Oversee site engineering to improve technical site performance, integrations, and releases
• Oversee web content operations, including site content updates, landing page publishing, CMS workflows, and QA
• Partner with SEO / AEO specialist to improve discoverability via site structure, content mapping, and tech optimization
• Partner with CRO / UX strategist to define testing roadmap, improve user journeys, and increase conversion
• Partner with Marketing Ops to improve forms, tagging, tracking, routing, and marketing automation handoffs
• Coordinate with Product, Lifecycle, and Analytics on app activation, post-signup journeys, and funnel performance
• Prioritize digital improvements based on customer behavior, funnel data, and business impact

Skills

• 8–12+ years in digital experience, website strategy, growth, web product, digital marketing, conversion optimization, or fintech / consumer digital businesses
• Strong understanding of web experience, site architecture, SEO / AEO, CMS workflows, UX, and conversion testing
• Experience partnering with engineering, product, design, marketing ops, analytics, and channel teams
• Ability to translate business priorities into a digital roadmap across site, SEO, content, CRO, and lead capture needs

Benefits

• Medical, Dental & Vision Insurance
• 401K Plan with Match
• Employee Stock Purchase Plan
• Paid Vacation / Sick Leave
• Hybrid Work Schedule
• Tuition Assistance
• Growth Opportunities
• Corporate gatherings, team bonding events, and much more!
• Plumm Mental Health and Wellbeing
• Volunteering day for a charity of your choice
• Healthcare, dental and vision benefits
• A 401(K) plan
• Paid Vacation/ Sick Leave

Company Overview