[Remote] Business Analyst, Fan-Based Marketing

Note: The job is a remote job and is open to candidates in USA. Live Nation Entertainment is the world’s leading live entertainment company, and they are seeking a Business Analyst for their Fan-Based Marketing team. This role will focus on audience planning, campaign monitoring, and performance reporting to enhance the personalized fan experience across Live Nation and Ticketmaster ecosystems.

Responsibilities

• Be an expert in our fan data, helping to identify and fill data gaps, using internal resources and outside vendors
• Create and maintain live analytics reports and dashboards to provide insight into the performance of campaigns to stakeholders
• Conduct in-depth marketing analysis efforts to provide insight into new business opportunities; present findings and make recommendations to stakeholders
• Support data-related problem-solving and product development efforts by the Fan-Based Marketing team
• Model and size audiences relevant to support campaign objectives
• Collaborate with division Business Analysts, Data Services and other functional teams as needed to understand the impact of analysis across multiple areas of the business

Skills

• 2+ years of experience in marketing analytics, data analysis, or related field
• Proficiency in SQL, including joins, aggregation, and nested queries
• Strong statistical knowledge, with experience in hypothesis testing, regression analysis, and A/B testing methodologies
• Experience with data visualization and presentation of analysis and findings
• Exceptional quantitative, analytical and problem-solving skills with the ability to draw insights and recommendations from analysis and present proposals to internal stakeholders
• MS Excel proficiency, including lookups, pivot tables, and complex formulas
• Detail-oriented with strong time management and organizational skills
• Proactive and intellectually curious
• Demonstrated ability to learn new skills and familiarize oneself with new software and technologies
• Strong communication skills, including the ability to communicate findings to a wide audience
• Understands data ETLs, transformations and pipelines
• Experience working with digital marketing and customer data in an environment like Databricks
• Proficiency with Python or R for data analysis
• Experience with business intelligence tools such as Tableau, Power BI, or Domo
• Experience with marketing automation tools and customer data platforms

Benefits

• Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
• Free concert tickets
• Generous paid time off including paid holidays, sick time, and personal days
• 401(k) program with company match
• Stock reimbursement program
• New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support
• Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
• Volunteer time off
• Crowdfunding match

Company Overview