Well-Being Strategist - Mid Atlantic Market(Remote)

About the position The Well‑Being Strategist serves as a strategic advisor and subject matter expert for the U3000 Segment (Select/Middle Market), supporting internal partners, brokers, and clients in the design and execution of holistic well‑being strategies. This role blends internal consultation, market‑level thought leadership, and ad hoc client engagement to advance innovative, data‑informed solutions that foster engagement, improve population health, and strengthen competitive positioning.

Responsibilities

• Serve as a strategic advisor and subject matter expert, partnering with internal stakeholders to support brokers, and clients to advance holistic well‑being strategies across new and existing business.
• Provide consultative guidance on best practices within diverse and geographically dispersed workforces, aligning solutions to organizational culture and business priorities.
• Demonstrate mastery of Cigna well‑being products, tools, and resources, and effectively translate capabilities into value‑based strategies for internal and external partners.
• Deliver strategic recommendations on well‑being incentive design, engagement approaches, and program optimization to drive participation, utilization, and measurable impact.
• Support finalist and growth opportunities by contributing to solution strategy, competitive intelligence, and executive‑level positioning in partnership with sales and account teams.
• Translate segmentation, utilization, and market data into actionable population health insights and well‑being strategies aligned to client goals and market priorities.
• Serve as a trusted advisor on emerging well‑being trends, vendors, thought leadership, health equity, and social drivers of health.
• Collaborate across matrix partners—including Client Engagement Consultants, Engagement Consultants, Account Executives, brokers, and vendors—to ensure cohesive and aligned well‑being strategies.
• Support innovative pilots, special projects, and initiatives that advance strategic differentiation and market relevance.
• Represent Cigna's well-being capabilities in broker roadshows, finalist meetings, and client utilization discussions.

Requirements

• Proven ability to develop and deliver well‑being strategies and engagement solutions that support diverse and geographically dispersed workforces.
• Minimum of 5 years of experience in health promotion, well‑being strategy, health engagement, or a related advisory or consulting role.
• Experience partnering with clients and/or brokers, with demonstrated ability to support sales and account teams in a matrixed environment.
• Strong oral and written communication skills, with the ability to present complex information clearly and effectively to varied audiences.
• Demonstrated strength in data interpretation, critical thinking, and influencing, including the ability to translate insights into actionable recommendations.
• Self‑directed professional with a proven ability to collaborate effectively with internal and external matrix partners.
• Willingness to travel as needed (less than 30%) to support key client, broker, and market meetings.
• If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.

Nice-to-haves

• Industry certification such as CHES, NWI, WELCOA, or similar credential preferred.

Benefits

• Starting on day one of your employment, you’ll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs.
• We also offer 401(k), company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year and paid holidays.

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