Director, Customer Sales - Kroger East at arenaflex
Unlock Your Potential in a Fast-Paced, Dynamic Environment
Are you a results-driven sales leader with a passion for building brands and driving business growth? Do you thrive in a dynamic, entrepreneurial culture where innovation and teamwork come together to achieve greatness? Look no further than arenaflex, a leading company in the sports and active hydration industry. We're seeking a seasoned Director, Customer Sales - Kroger East to join our team and lead the charge in delivering exceptional results across the East territory.
About arenaflex
arenaflex is a fast-paced, dynamic environment where brand builders work together to become innovative game-changers in the world of sports and active hydration. Our entrepreneurial culture, backed by the resources and insights of one of the world's most iconic companies, The Coca-Cola Company, gives employees the ability to move quickly, exceed expectations, develop valuable relationships, and have fun while working towards our goal of becoming #1 in Sports Hydration.
The Opportunity
As a Director, Customer Sales - Kroger East, you'll lead the arenaflex business in collaboration with region sales and bottler teams to deliver business results across assigned territory. You'll be responsible for leading annual division and bottler planning processes, negotiating annual agreements, and providing subject matter expertise to resolve complex customer issues. Your expertise will be crucial in delivering BASN annual goals and driving business growth.
Key Responsibilities
* Strategic leadership of the Kroger divisional relationship and bottler network in the East territory on behalf of BASN
- Drive processes and execution of annual plans across assigned customers and bottlers, delivering key business and financial metrics
- Partner with Sr. Management and cross-functional team members to build Annual Plans and achieve short-term and long-term business objectives
- Lead bottler and division plans, ensuring an optimized partnership agreement is in place to support overall organizational priorities
- Collaborative leadership of bottler teams responsible for developing and implementing division customer selling stories and providing key insights to deliver execution metrics
- Oversee on-going account updates and performance reporting against key metrics, problem-solving plan gaps, and bringing forward recommendations to deliver on required business objectives
- Strong data & insights knowledge and skills to assist in storytelling-type selling
System Leadership
* Participate in all system routines as needed (CCLT, Customer core Teams) to provide customer updates, including annual plan targets and elements, and on-going customer performance updates and action plans
- Work closely with Coca-Cola sales teams to maximize mutual goals, results, and execution
- Build and leverage relationships with both BASN teams and Bottlers to ensure alignment and focus on delivering key customer objectives
Cross-Functional Communication and Collaboration
* Provide on-going updates on customer plan results and opportunities to arenaflex management
- Participate in key cross-functional routines to provide on-going plan updates and ensure flawless execution of customer programs and initiatives
- Provide customer input to annual plans, including all Marketing, Commercial, and Innovation plans
Organizational Development
* Fully leverage all cross-functional resources to deliver best-in-class capabilities to customers, including selling stories, consumer and customer marketing, and insights, and revenue growth management plans
- Manage to annual T&E budget for department, ensuring alignment with internal financial objectives
Requirements
* Bachelor's Degree or relevant experience required
- 8 years direct sales experience in the CPG industry, with a track record of successfully selling into multiple national and regional channel customers required
- Eastern US location in Kroger market required
- Recent Kroger experience preferred
- DSD beverage background preferred
- Self-motivated and highly organized, with a strong desire to produce results and an entrepreneurial spirit to succeed
- Ability to quickly assess the needs of the business, develop an action plan, and manage the required change
- Passion for building brands, new products, and long-term growth
- Verifiable list of current contacts with appropriate buyers and divisional managers
- Solid computer skills in Outlook, PowerPoint, Excel, and Word, with a strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data
- Position requires substantial travel (40-50% of time in Kroger East territory) by car and plane, including both local and neighboring geographic territories
- Must hold and maintain a valid driver's license and be able to drive long distances
- Motor Vehicle Records must satisfy Company standards per Driving Policy
Skills
* Direct Selling
- Results-Oriented
- Consumer Trends
- Key Performance Indicators (KPI)
- Business Results
- Consumer Segmentation
- Competitor Analysis
- Data Insights
- Entrepreneurship
- Sales
- Customer Sales
What We Offer
* Competitive salary
- Opportunity to work in a dynamic, entrepreneurial culture
- Collaborative and supportive team environment
- Professional development and growth opportunities
- Comprehensive benefits package, including health, dental, and vision insurance
- 401(k) matching program
- Paid time off and holidays
- Access to cutting-edge technology and tools
- Recognition and rewards for outstanding performance
How to Apply
If you're a motivated individual ready to contribute to a thriving team, we encourage you to apply now! We're excited to review your application and discuss this opportunity further. Apply To This Job Apply for this job