Marketing Specialist
Overview
Marketing Specialist India Emmes Group: Building a better future for us all. Emmes Group is transforming the future of clinical research, bringing the promise of new medical discovery closer within reach for patients. Emmes Group was founded as Emmes more than 47 years ago, becoming one of the primary clinical research providers to the US government before expanding into public-private partnerships and commercial biopharma. Emmes has built industry leading capabilities in cell and gene therapy, vaccines and infectious diseases, ophthalmology, rare diseases, and neuroscience. We believe the work we do will have a direct impact on patients’ lives and act accordingly. We strive to build a collaborative culture at the intersection of being a performance and people driven company. We’re looking for talented professionals eager to help advance clinical research as we work to embed innovation into the fabric of our company. If you share our motivations and passion in research, come join us! Primary Purpose The Marketing Specialist will be responsible for the execution of campaign activities across multiple channels, ensuring initiatives are delivered on time and in line with business objectives. This role will track, analyze, and report on campaign performance, providing insights and recommendations to commercial leaders to support data-driven decision making. The Marketing Coordinator will work closely with the wider marketing team, ensuring smooth coordination and alignment of activities that drive commercial impact and deliver measurable results. Synopsis of the role: We are seeking an individual contributor. This is a role focused on primarily executing digital product launches. The campaign(s) already have a strategy in place. We're seeking someone who is comfortable in supporting digital marketing campaigns for software products and solutions. And you have worked for a pharmaceutical, biotechnology or software company that caters to the BioPharma space, that will work well just in case you haven't worked for a Contract Research Organization (CRO) like us.
Responsibilities
Help coordinate and execute marketing campaigns and product launches across digital and traditional channels, ensuring timely delivery and alignment with commercial priorities. Monitor and track campaign progress, adjusting activities as needed to optimize performance and impact. Analyze campaign and product launch results and prepare regular performance reports with clear insights, trends, and recommendations for commercial leaders. Collaborate with product and commercial teams to ensure marketing activities support revenue goals and market priorities. Manage campaign calendars, timelines, and budgets to ensure efficient resource allocation and execution. Support the wider marketing team in the development of campaign assets and go-to-market activities across the Emmes Group. Ensure consistent brand representation and messaging across all marketing campaigns and touchpoints. Identify opportunities to improve campaign effectiveness through testing, data analysis, and best practice sharing. Serve as the key liaison for campaign reporting, presenting results and learnings to stakeholders in a clear and actionable way.
Qualifications
Bachelor’s degree in marketing, Public Relations or in a related field required 3+ years’ experience in a related sales or marketing role, preferably within a global health, clinical research, biotechnology, or life sciences environment preferred Advanced proficiency in Microsoft Office Suite including Word, Excel, PowerPoint, Outlook, SharePoint Understanding of marketing automation software such as Hubspot, or Marketo. Excellent written and verbal communication skills Knowledge and understanding of scientific and research terminology in written communication materials desired Proven experience in project and lead management Ability to manage multiple projects at once with strong analytical, organizational, and creative thinking skills Understanding and familiarity with industry related conferences and workshops CONNECT WITH US! Follow us on Twitter - @EmmesCRO Find us on LinkedIn - Emmes The Emmes Company, LLC is an equal opportunity employer and does not discriminate in its selection and employment practices. All qualified applicants will receive consideration for employment without regard to disability or protected veteran status. Apply To This Job