B2B SaaS Product Marketing Manager- Rovo
Important Note: Need people only from Big B2B SaaS companies like: Atlassian, Microsoft, Google, Anthropic, Salesforce, Adobe, ServiceNow & all. Location: Remote: US PST required; Seattle area is preferred. (So do not apply if you are not in PST zone). Job Title: B2B SaaS Product Marketing Manager Rovo Duration: 6+ months Possibility to extend/convert: Depends on the need HM: Nicole Trovinger Team: Ecosystem Marketing Unique Selling Point: Get to work on shaping the strategy and go to market for AI. You’ll be able to collaborate across Atlassian, higher visibility work. Gain valuable AI experience for your next role. Years of experience required: 8-9 years of experience Top 3 tech skills: Technical story telling. Move from story to execution. Strategic planning experience. Top 3 soft skills: Comfort with ambiguity. Ability to collaborate across teams that are technical and non-technical. Influence without authority. Top 3 must-haves, ranked by importance:
- Technical storytelling abilities, 2. Experience working with or in a top-tier tech company, 3. Strategic planning experience.
Role Summary: We’re looking for an experienced B2B SaaS Product Marketing Manager to step into a highly visible role leading integrated campaigns , and cross‑portfolio alignment for Rovo and Atlassian AI. You’ll shape narrative and positioning across key Rovo products, and partner closely with Brand, Demand Gen, Comms, Product, and Sales/SUCCESS to drive both awareness and adoption , and contribute to landing our narrative through flagship AI moments - digitally and beyond. This is a hands‑on “player‑coach” IC role : you won’t manage people, but you’ll coordinate and influence distributed set of PMMs, marketers, and x‑functional stakeholders to deliver high‑impact work while maintaining momentum on key Rovo value props and marketing programs. Ideal Experience & Skills:
- 5–8+ years in
B2B SaaS product marketing , ideally with:
- Experience in
AI, data platforms, or technical products , and/or
- Experience running
integrated campaigns and flagship event narratives .
- Strong track record in:
- Positioning and messaging
, especially for complex or multi‑product stories.
- Cross‑functional orchestration
(Brand, Product, Demand Gen, Events, Sales/SUCCESS).
- Owning/driving
end‑to‑end GTM for launches or campaigns.
- Comfortable operating in
high‑ambiguity, fast‑moving environments and making thoughtful tradeoffs when capacity is constrained.
- Excellent
written and verbal communication ; able to write crisp briefs and decks, and present to senior stakeholders.
- Familiarity with
Atlassian products and/or collaboration/work management tools is a plus. Key Responsibilities: 1. Program Continuity: In‑Flight AI Initiatives Partner with the team to keep in‑flight programs moving, including:
- Rovo Marketing Prompt Library / AI content initiatives
- Support rescoping, content strategy, and x‑fn contributors.
- Ensure the program ladder ups to the broader AI marketing strategy.
- 3P / Integrations & Connectors Narrative (non‑MCP)
- Refine the
3P narrative for AI‑related connectors (e.g., Google Drive, GitHub) and ensure WAC/enablement content is up to date.
- Collaborate with Product Partnerships, ecosystem, and PMs to clarify who owns what and keep PMM deliverables on track.
- AI Newsletter & Always‑On Awareness
- Partner with demand gen to define content direction and ensure Rovo/AI storytelling shows up consistently in recurring programs.
- Build in public
- Partner with engineering and design to identify the lead stories and pull together relevant content, demos and instructions to support build in public initiative.
2. AI Feature Narrative & Cross‑Portfolio Alignment
- Own and evolve the 3P Connectors narrative and message house, ensuring consistency across:
- PM + ecosystem PMM
- Clarity on value prop, product gaps and how we should drive progress via marketing initiatives towards
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