VP Sales & Marketing - Staffing
A rapidly growing, private equity-backed healthcare workforce organization is seeking an Executive Vice President of Enterprise Sales & Marketing to lead its next phase of growth. This executive will be responsible for building a national enterprise sales engine, evolving the organization’s market positioning, and driving expansion into integrated workforce solutions. This is a high-impact, confidential search for a senior commercial leader who can move the business from transactional staffing toward long-term, strategic workforce partnerships with major health systems and national healthcare organizations. Key Responsibilities: Enterprise Sales Leadership
- Build and lead a national enterprise sales organization across multiple service lines, including travel nursing, allied staffing, physician/locum tenens, specialty clinical staffing, and workforce solutions
- Expand relationships with large health systems, IDNs, and national healthcare organizations
- Develop and execute strategic account plans for priority enterprise clients
- Increase penetration within existing enterprise accounts and drive cross-platform sales
- Lead the shift from transactional engagements to long-term workforce partnerships
Workforce Solutions Strategy
- Drive the evolution from staffing provider to integrated workforce solutions partner
- Develop scalable, solution-based selling frameworks for enterprise clients
- Build offerings that combine staffing, advisory services, analytics, and program management
- Establish value propositions centered on labor cost optimization, workforce stability, and clinical access
- Ensure continued excellence in core staffing delivery and service execution
MSP / ITO Workforce Solutions
- Lead commercial strategy and growth for MSP (Managed Service Provider) and ITO (Integrated Talent Operations) offerings
- Position the organization as a strategic workforce program operator and advisor
- Expand share of client workforce spend under management
- Develop integrated service models combining vendor management, staffing delivery, and workforce analytics
- Build a differentiated go-to-market strategy for workforce management solutions
Marketing Strategy, Brand Positioning & Candidate Acquisition
- Oversee marketing strategy to support enterprise growth and brand positioning
- Reposition the organization as a strategic workforce solutions partner within healthcare
- Partner with sales on account-based marketing and targeted growth initiatives
- Develop executive-level messaging and thought leadership around workforce strategy and healthcare labor economics
- Strengthen brand visibility among health system executives and decision-makers
- Lead marketing efforts supporting clinician acquisition and workforce supply, including:
- Expanding awareness across clinician audiences
- Increasing engagement and pipeline quality in key specialties
- Improving conversion and supporting recruiter productivity
- Building scalable programs to sustain long-term workforce supply
Ideal Profile
- Proven executive leadership experience in healthcare staffing, workforce solutions, or related services
- Track record of building and scaling enterprise sales organizations
- Experience selling into large health systems and complex healthcare environments
- Strong understanding of MSP, VMS, or workforce program management models
- Strategic mindset with the ability to execute in a high-growth, performance-driven environment
Qualifications:
- Bachelor’s required; Master’s preferred
- Senior sales leadership experience with a track record of building high-performing teams
- Background in healthcare staffing, services, or related sectors
- Experience selling into health systems and C-suite stakeholders
- Strong knowledge of MSP/VMS and workforce solutions
- Salesforce proficiency
- Proven ability to drive revenue growth and market expansion
- Executive presence with board-level communication skills
- P&L ownership of $300M+ preferred
Compensation and Benefits:
- $290,000 - $350,000 (based on experience)
- Annual bonus (based on company performance)
- Medical, Dental, Vision.
Why choose Addison Group?
- Pay: We negotiate high salaries using US Bureau of Labor Statistics
- Benefits & Bonuses: You are eligible for medical, dental, vision insurance benefits, 401K, and monetary bonuses
- Permanent Employment: Many of Addison’s Administrative job openings lea
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