Video Editor – VSL & Facebook Ads | Beauty & E-Commerce
We're looking for a video editor who lives at the intersection of
- *creative storytelling and direct response performance**
. This isn't a brand video role. Every cut you make has a job to do.
- *What You'll Work On
- Editing VSLs (Video Sales Letters) and short-form Facebook/Instagram ads for a beauty brand in an active scaling phase
- Executing scripts with precision — and flagging (or fixing) copy that won't land on camera
- Iterating fast on hooks, pacing, and visual rhythm based on performance data
- Producing multiple creative variations per concept for split testing
- *What We're Looking For
- Proven experience editing
- *direct response video ads**
— e-commerce or beauty experience is a strong plus
- Deep understanding of
- *marketing awareness stages**
: cold traffic hooks, warm retargeting, VSL structure — ideally informed by frameworks like
- Breakthrough Advertising*
(Schwartz) or equivalent
- Fluency with
- *AI video tools**
, including
- *Veo 3**
, runway, ElevenLabs, or similar — you follow what's new and you actually use it
- Ability to
- *read and improve scripts**
, not just execute them — you understand what makes a hook pull attention and what kills retention
- Strong sense of
- *pacing for female audiences 45+**
— you know the difference between editing for TikTok and editing for a skeptical Facebook scroller
- Fast turnaround and async communication — this is a remote role and we move quickly
- *Nice to Have
- Experience with multi-market campaigns (US English, US Spanish/Latino, Mexican Spanish)
- Familiarity with UGC-style and testimonial ad formats
- Understanding of captions, text overlays, and visual hierarchy for mobile-first viewing
- *What This Role Isn't
This is not a passive execution role. We need someone who thinks like a marketer, edits like a craftsperson, and communicates like a collaborator. If you only follow a brief and hand it back — this isn't the fit. Apply tot his job Apply To this Job