Application Engineer
About the Role
Fluke is looking for an experienced Application Engineer to drive local application strategy and solution development across key industries in Vietnam. This role partners closely with Sales, Marketing, and Regional Business Units to accelerate revenue growth, strengthen market presence, and ensure successful adoption of Fluke solutions. You will act as a technical and application expert, supporting customers, channel partners, and internal teams while leading initiatives across Energy, Oil & Gas, Electronics, Semiconductors, Automotive, and Heavy Industry.
Key Responsibilities
Application & Market Development Develop and execute localized Product Application Strategies (OneFluke) aligned with regional business objectives and revenue targets. Drive application development and solution positioning across key industries including Energy, Oil & Gas, Electronics, Semiconductors, Automotive, and Heavy Industry. Lead assigned strategic initiatives to grow Fluke’s local revenue and market share. Technical & Sales Support Provide high-level technical and product support to Fluke local teams, end users, and channel partners. Support sales teams with application knowledge, value selling materials, pricing/performance comparisons, and competitive insights. Build and maintain a competitive knowledge database, including price/performance maps. Product & Marketing Collaboration Manage new product introductions, including PR activities and post-launch follow-up, to ensure strong market acceptance. Work closely with Marketing to develop localized content, campaigns, and collateral to drive awareness, demand, and conversion. Maximize product mindshare within the sales organization through training, promotions, and marketing initiatives. Market Intelligence & Strategy Analyze market demand, customer profiles, and competitive landscapes to support Sales and Marketing strategies. Interpret market sizing and competitive analysis reports for specific product groups. Stay up to date on technology developments, industry trends, and evolving customer needs. Training & Enablement Lead and support training, education programs, exhibitions, and customer/partner events to ensure effective delivery of new initiatives. Support management in developing strategic goals and tactical plans for key product groups and focus industries. Qualifications & Experience Education: Diploma or Bachelor’s Degree in Electrical / Electronic Engineering required; MBA is an advantage. Experience:Minimum 7+ years of experience in application engineering, automation, or industrial solutions. Strong background in Energy, Oil & Gas, Electronics, Semiconductors, Data Centers, or related industrial environments. Experience working with industrial channels, distributors, or channel marketing is highly desirable. Skills & Competencies:Strong application and solution mindset with analytical and research capabilities. Excellent written and verbal communication and presentation skills in English; Mandarin/Chinese language skills are a plus. Strong analytical, organizational, and time-management skills with the ability to manage multiple priorities. Team-oriented, commercially minded, and adaptable to changing market conditions. Mobility: Willing to travel frequently. Why Join Fluke Work with a globally recognized leader in test and measurement solutions High-impact role with strong exposure to regional and global stakeholders Opportunities to shape application strategy across key industrial sectors Fortive Corporation Overview Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions. We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions. We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating. Fortive: For you, for us, for growth. About Fluke Fluke is leading the world in creating software, test tools and technology that will support customers today and in the future. We are a customer-obsessed market leader with a strong reputation for reliability, quality and safety. A wholly owned subsidiary of Fortive Corporation (www.fortive.com), Fluke is a global corporation headquartered in the greater Seattle area. Driven by the successful Fortive Business System, Fluke offers the passion of a startup with the resources of a Fortune 500 company. We are focused on the growth of our individual employees, teams and the Fluke brand. We Are an Equal Opportunity Employer Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at [email protected]. Apply To This Job