Marketing Specialist – SEO

About the job

• Position: Marketing Specialist – SEO
• Working Hours: Monday to Friday; 9:00 AM to 5:00 PM US Eastern Time
• Salary range: USD 1800- 2300 per month based on experience
• Location: Remote (preferred: open)

Role Summary

The Marketing Specialist — SEO has broad digital marketing knowledge with a strong expertise in SEO. Their primary responsibility will be to support clients with on-page and off-page optimization, technical SEO enhancements, and keyword-targeted content recommendations to drive organic visibility and rankings. The right person will also have a broad understanding of digital marketing and the ability to perform basic cross-functional tasks within SEO and content marketing.

Key Responsibilities

Conduct keyword research and mapping Optimize site structure, metadata, and content for search engines Implement technical SEO improvements (site speed, crawlability, schema, etc.) Monitor rankings, organic traffic, and performance metrics Execute competitor analysis and content gap analysis Manage and optimize Google Business Profiles Build and maintain a strong local SEO presence Recommend content opportunities to support SEO strategy Collaborate with the Content Specialist for SEO-friendly copy Make recommendations to the project manager and client for key optimization tactics Execute tasks accurately and on time Build reports and maintain client-facing dashboards and workbooks Stay up-to-date with the latest search engine trends and best practices

Skills & Experience

5+ years in SEO execution Strong understanding of Google Search Console, Google Analytics, SEMrush/Ahrefs, Screaming Frog Proven track record of improving search visibility and rankings Comfortable in a client-facing role Experience working with US-based small and mid-sized businesses Experience with SE Ranking software is a plus