Public Relations Coordinator

WoodmenLife is looking to hire a Public Relations Coordinator to join their team. In this role, you will support the Director of Communications & Public Relations in executing media relations, content creation, and event coordination to enhance the company's reputation and visibility.

Responsibilities

• Develops, writes, edits, and distributes press materials — including releases, advisories, pitches, talking points, Q&As, bios, and fact sheets — to support PR and communication initiatives
• Maintains and updates media lists, editorial calendars, fact sheets, holding statements, and response templates
• Monitors daily media and social coverage; compiles clips, assesses sentiment and reach, and prepares dashboards and regular performance reports
• Manages inbound media inquiries by logging requests, coordinating responses, preparing background materials, and supporting spokesperson interview prep
• Drafts and publishes content across channels (web, intranet, email, and social) while ensuring brand voice consistency, AP style adherence, and accessibility best practices
• Coordinates internal reviews and approvals for PR materials and ensures alignment across Marketing, Community Outreach, HR, Sales, and agency partners
• Supports planning and execution of press conferences, community events, sponsorship activations, and executive speaking engagements
• Tracks emerging issues and escalation pathways and assists with after-action evaluations and crisis communication updates
• Maintains PR-related KPIs (such as share of voice, impressions, and message pull-through) and contributes to monthly and quarterly reporting
• Helps evaluate PR tools, maintains accurate media databases, and assists with budget tracking, invoices, contracts, and asset management
• Meets expectations for attendance and punctuality in accordance with the expectations established by supervisor and WoodmenLife policy
• Performs other duties as assigned by management

Skills

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field
• 1–3 years of experience in PR/communications (internships and agency experience welcome)
• Demonstrated writing and editing skills (press releases, pitches, executive remarks); familiarity with AP style
• Strong project management skills
• Working knowledge of media relations practices, social media platforms, and basic analytics/measurement
• Experience coordinating events and managing logistics with multiple stakeholders
• Proficiency with collaboration and media tools (e.g., media databases, monitoring platforms, social scheduling, Microsoft 365)
• Calm under deadline pressure; strong organization, attention to detail, and follow-through
• Exceptional written, editing, listening, and verbal communication skills
• Ability to craft effective prompts for AI systems to optimize outputs and improve efficiency in task execution
• Familiarity with AI-powered productivity tools (e.g., Microsoft Copilot, ChatGPT) and ability to leverage them for workflow automation and decision support
• Understanding of ethical AI principles, data privacy considerations, and compliance standards to ensure responsible use of AI technologies

Benefits

• Health
• Dental
• Vision
• 401(k)
• Life insurance
• And more

Company Overview