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Panel Marketing Analyst - B2B Programs (Contract)

Work from home Full-time role Hiring

* Native-level Korean fluency (written and spoken) REQUIRED.

We are seeking a Senior Panel Marketing Analyst to lead business recruitment and partnerships in the South Korea market.

This role focuses on identifying, engaging, and onboarding South Korea–based businesses to participate in Pulse Labs’ research and data programs. The ideal candidate will have experience in B2B marketing, outreach, partnerships, or business development, and be comfortable communicating with founders, operators, and senior decision-makers within Korean businesses.

You will work closely with Pulse Labs’ global teams to understand research requirements and ensure the successful recruitment and onboarding of businesses that meet study criteria. The role requires native Korean fluency and professional English proficiency to effectively engage businesses in South Korea while collaborating with Pulse Labs’ global teams.

Responsibilities

B2B Business Recruitment (South Korea)

  • Identify and recruit South Korea–based businesses to participate in research studies, advisory programs, and data initiatives.
  • Conduct outreach to founders, executives, and decision-makers across startups, SMBs, and enterprises in South Korea.
  • Build and maintain strong relationships with participating companies.

Outreach Strategy & Execution

  • Design and execute outreach campaigns to engage Korean businesses.
  • Use channels such as LinkedIn, founder communities, industry groups, referrals, and direct outreach.
  • Manage follow-ups and nurture sequences to convert outreach into participation.

Business Screening & Onboarding

  • Conduct discovery conversations with potential business participants to assess program fit.
  • Onboard businesses into programs by explaining requirements, timelines, and expectations.
  • Ensure participating companies clearly understand participation guidelines.

Program Coordination

  • Track recruitment pipelines, outreach status, and onboarding progress across internal systems and CRM tools.
  • Coordinate with internal research and operations teams to align recruitment with study needs.
  • Manage communications with participating businesses throughout the lifecycle of the program.

Process Optimization

  • Identify opportunities to improve outreach efficiency through automation and workflow improvements.
  • Track recruitment performance metrics and continuously refine strategies and messaging.

Include shift schedule

Requirements

Basic Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 4–6 years of experience in B2B marketing, partnerships, growth, recruitment, or related roles.
  • Native-level Korean fluency (written and spoken).
  • Professional fluency in English, as the role requires regular collaboration with global Pulse Labs teams.
  • Experience engaging with businesses or senior stakeholders.
  • Strong written communication and relationship-building skills.
  • Ability to manage outreach pipelines, spreadsheets, and CRM tools.
  • Strong attention to detail and ability to manage multiple projects simultaneously.
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