Omni-Channel Customer Engagement Strategist
We are regularly looking for Omni-Channel Engagement Strategy consultants globally to join our network of independent consultants.
Roles & Responsibilities
Omni-Channel Customer Engagement Strategists are responsible for developing Omni-channel OR digital health strategies for Health brands. They also provide counsel on the measurement and optimization of digital programs. Key responsibilities include:
- Conduct digital landscape assessments
- Develop customer journeys
- Create data-driven customer profiles
- Create integrated multi-channel strategies targeting patients, providers and payers
- Create digital strategies
- Create points-of-view and recommendations surrounding emerging channels
- Develop measurement plans and integrated reports
- Analyze performance data and make improvement recommendations
- Recommend and manage tests and optimization actions
- Stay abreast of emerging digital trends
- Omni-channel customer engagement
- Patient engagement and support strategy
- HCP engagement strategy
- Payer engagement strategy
- Digital health strategy
Requirements
The ideal consultants will be passionate about transforming Healthcare customer engagement. They will be strong analytical thinkers, with deep subject matter expertise surrounding digital and multi-channel engagement in Healthcare. They will be thought leaders with a strong service orientation, capable of directly engaging clients and driving projects forward.
Relevant prior experiences include:- Established an independent consulting practice
- Proven experience in a Lead Strategist role at an agency, consulting firm or client
- Track record of conceiving and guiding strategies that make a measurable impact
- Demonstrated subject matter expertise surrounding digital and multi-channel engagement in Health OR planning digital health solutions
- Experience working with cross-channel data and analytical tools
- Ability to interpret and analyze digital performance data
- Ability to develop measurement plans and design actionable reports
- Strong client consultation skills with ability to guide a strategic discussion
- Analytical thinker with strong organizational skills
- Strong understanding of strategic marketing process
- Solid academic credentials; MBA or equivalent advanced degree preferred but not required.