Default GeBBS Healthcare Solutions - Vice President of Pre-Sales

Default GeBBS Healthcare Solutions

The Vice President of Pre-Sales is a strategic leader responsible for driving the effectiveness, quality, and competitiveness of all pre-sales activities across the organization. This role oversees proposal development, RFP responses, solution design, and pricing strategy, ensuring alignment with client needs, market trends, and enterprise revenue objectives.

This leader brings deep revenue cycle operations expertise to shape compelling solution narratives, validate operational feasibility, and translate client requirements into win-ready proposals. The VP will partner closely with Sales, Product, Operations, Finance, Legal, and Executive Leadership to deliver tailored, competitive, and operationally sound offerings.

Key Responsibilities

Pre-Sales Leadership & Strategy

• Lead execution of the pre-sales function, ensuring high-quality, timely, and competitive proposal submissions.
• Establish best-in-class methodologies, templates, and processes for proposals, RFP responses, solution design, and pricing.
• Serve as a senior thought leader representing the organization’s revenue cycle capabilities in client-facing discussions.

Revenue Cycle Expertise & Solution Design

• Apply deep revenue cycle domain knowledge to develop solutions addressing client challenges, operational KPIs, compliance requirements, and technology needs.
• Evaluate client RFP requirements and develop tailored operational solutions aligned with internal delivery capabilities.
• Collaborate with operational leaders to confirm solution feasibility, capacity assumptions, SLAs, and resource models.

RFP & Proposal Management

• Lead end-to-end management of proposals and RFP responses to ensure accuracy, consistency, and strong value propositions.
• Guide teams in developing differentiated narratives that highlight operational strengths, innovation, and ROI.
• Ensure deliverables meet all deadlines, submission requirements, and quality expectations.

Pricing Strategy & Competitiveness

• Contribute to pricing strategy for revenue cycle solutions to ensure competitiveness and profitability.
• Partner with Finance to analyze cost structures, develop pricing frameworks, and perform margin analysis.
• Monitor market trends, competitor pricing, and client expectations to maintain competitive positioning.

Cross-Functional Collaboration

• Work closely with Sales to qualify opportunities and determine optimal solution strategies.
• Partner with Product and Technology teams to integrate platform capabilities into proposal content.
• Collaborate with Legal to ensure pricing, terms, and solution components align with contractual requirements.

Leadership & Team Development

• Foster a culture of accountability, operational excellence, and continuous improvement.
• Develop training programs and knowledge resources to support best practices across Sales and CRM teams.

Required Qualifications

• 10+ years of experience in revenue cycle operations, revenue cycle outsourcing, healthcare services, or related fields.
• Demonstrated leadership experience in pre-sales, solution design, RFP management, or pricing strategy.
• Strong understanding of the full revenue cycle continuum (patient access, HIM, mid-cycle, billing, collections, A/R management).
• Proven ability to develop competitive, accurate, and financially viable pricing strategies.
• Exceptional communication, presentation, and executive-level storytelling skills.
• Experience leading teams and collaborating across multiple departments in a fast-paced environment.

Preferred Qualifications

• Bachelor’s degree required.
• Experience within healthcare technology, RCM outsourcing/BPO, or consulting environments.
• Familiarity with automation, AI, analytics, and digital transformation initiatives in revenue cycle management.