[Remote] Search Engine Optimization (SEO) Analyst
Note: The job is a remote job and is open to candidates in USA. Live Nation Entertainment is a leading company in the entertainment industry, and they are seeking a Search Engine Optimization (SEO) Analyst to enhance their online presence. The role involves analyzing website performance metrics, conducting keyword research, and developing SEO strategies to improve search engine rankings and drive organic traffic.
Responsibilities
- Analyze website performance metrics to identify opportunities for improvement
- Track key performance indicators (KPIs) to measure the success of SEO initiatives
- Conduct in-depth analyses of organic search traffic, rankings, and conversions
- Monitor and assess the impact of large-scale content development on SEO performance
- Develop and maintain comprehensive SEO dashboards to visualize key metrics
- Extract, process, and analyze large datasets to generate actionable insights, leveraging/building ETLs and creating visualizations to communicate insights
- Create website crawl to analyze user and search bot indexability and content rendering, ensuring optimal performance and visibility
- Implement SEO regression monitoring to protect SEO performance
- Monitor and optimize website performance factors related to SEO
- Conduct keyword research and competitive analysis to identify growth opportunities
- Develop and implement SEO strategies aligned with business objectives
- Optimize both on-page and off-page SEO elements to improve search engine rankings
- Build high-quality backlinks to enhance website authority
- Leverage machine learning and predictive analytics to forecast trends and optimize campaigns
- Conduct A/B testing to optimize website elements for better performance
- Collaborate with cross-functional teams to ensure alignment on SEO goals
- Communicate insights and recommendations effectively to stakeholders
- Stay up to date with the latest SEO trends and algorithm updates
- Share expertise and best practices to develop sound strategies for future projects
Skills
- Master's degree or foreign equivalent in Computer Science, Information Technology, or related field
- One (1) year of experience as SEO Analyst or related occupation
- Experience with writing and running SQL queries
- Experience with Web Performance tools: Google Analytics Premium, Google Search Console, rank tracking
- Experience with database management systems: Databricks, BigQuery, DOMO
- Experience with SEO software tools: Semrush, Screaming Frog, Oncrawl, and SEO Clarity for technical audits
- Experience analyzing large quantities of data creating complex formulas, pivots, and models using Excel, PowerPoint, Google Sheets
- Experience in project management overseeing multiple initiatives and rollouts
- Experience defining and executing tests based on a specific set of assumptions/hypothesis and goals, iterating, and continuing improvements
- Experience with digital media and e-commerce business models
Company Overview
Company H1B Sponsorship