MarTech Digital Strategy Consultant (Adobe Experience Platform)

About the Role

We are seeking a Digital Strategy Consultant (MarTech) to support enterprise-level Adobe Experience Platform (AEP) and associated applications (CJA, AJO, RT-CDP) within a complex marketing ecosystem. This role will partner closely with business and technical stakeholders to define customer data strategy, identity resolution frameworks, governance models, and audience activation capabilities across business units. The ideal candidate brings strong MarTech consulting experience and the ability to translate business objectives into scalable Adobe Experience Cloud solutions. What You’ll Do Strategic Discovery & Stakeholder Alignment

• Lead requirements gathering and discovery workshops across marketing, analytics, and technology teams
• Translate business objectives into actionable MarTech roadmaps
• Best practice use case development and requirements building working closely with the business to prioritize and document needs
• Align cross-functional stakeholders on CDP use cases and operating models
• Drive adoption of best practices across enterprise environments

Customer Data & Identity Strategy

• Define profile strategy including person and company-level identity logic
• Work closely with Architects and Engineers to establish identity resolution and profile stitching methodology
• Support enterprise data unification across multiple business units
• Advise on marketing data layer structure, schemas, and governance standards
• Define audience strategy (real-time and batch use cases)
• Support cross-channel activation planning
• Contribute to Customer Journey Analytics alignment and KPI validation where applicable

Governance & Operationalization

• Develop business rules and governance frameworks for AEP/CDP environments
• Establish documentation standards and data quality guardrails
• Drive standardization, normalization, and compliance practices
• Enable business users through structured training and knowledge transfer

Required Experience

• 5+ years in Digital Strategy, MarTech Consulting, or Customer Data Platforms
• Experience working within Adobe Experience Cloud ecosystems
• Exposure to Adobe Experience Platform (AEP), Real Time Customer Data Platform, Customer Journey Analytics, and Adobe Journey Optimizer
• Strong understanding of identity resolution, profile management, and data deduplication concepts
• Experience facilitating executive-level stakeholder workshops
• Ability to bridge business requirements and technical implementation

Preferred Qualifications

• Experience with Customer Journey Analytics (CJA) or Adobe Analytics
• Familiarity with XDM schema design and marketing data modeling
• Experience supporting enterprise data governance initiatives
• Background in multi-business-unit or global enterprise environments
• Adobe certifications (AEP, RTCDP, CJA, AJO, AA)

What Makes You Successful in This Role

• Strategic thinker with strong consulting presence
• Structured, process-oriented mindset
• Comfortable operating in ambiguity within enterprise transformations
• Strong executive communication skills
• Ability to influence cross-functional teams and drive alignment

About Blue Acorn iCi Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results. Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we’re growing fast—and we’re looking for exceptional talent to grow with us. Our teams work at the intersection of strategy and execution—solving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement. Why Join Us? Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We’re more than a consultancy—we’re a team of innovators helping the world’s top brands shape the future of digital. Here, you won’t just contribute to a project—you’ll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we’re committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves. If you’re ready to push boundaries, deliver real value, and help shape the next generation of digital experiences—this is your place.

• Candidates must have unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future. Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship for this position (including H4 EAD, H‑1B, OPT, CPT, TN, O‑1, E‑3, or J‑1 visas).*

Full Time, Non-Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more! Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability. Please click to read EEO Law and Pay Transparency Act and IER Right to Work Document and Privacy Notice. Blue Acorn iCi will endeavor to make a reasonable accommodation to the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete this form or to participate in an interview, please contact us at: [email protected]. California applicants: Please click here for CCPA disclosures. About Blue Acorn iCi Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results. Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we’re growing fast—and we’re looking for exceptional talent to grow with us. Our teams work at the intersection of strategy and execution—solving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement. Why Join Us? Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We’re more than a consultancy—we’re a team of innovators helping the world’s top brands shape the future of digital. Here, you won’t just contribute to a project—you’ll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we’re committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves. If you’re ready to push boundaries, deliver real value, and help shape the next generation of digital experiences—this is your place.

• Candidates must have unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future. Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship for this position (including H4 EAD, H‑1B, OPT, CPT, TN, O‑1, E‑3, or J‑1 visas).*

Full Time, Non-Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more! Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability. Please click to read EEO Law and Pay Transparency Act and IER Right to Work Document and Privacy Notice. Blue Acorn iCi will endeavor to make a reasonable accommodation to the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete this form or to participate in an interview, please contact us at: [email protected]. California applicants: Please click here for CCPA disclosures. iPRiM0y1mz Apply tot his job Apply To this Job