[Remote] Product Marketing Manager- Switching 5511

Note: The job is a remote job and is open to candidates in USA. itD is a leading, woman- and minority-owned global technology consulting company. We are seeking a Product Marketing Manager with Switching to develop compelling campaign and thought leadership content to support Campus networking solutions.

Responsibilities

• Supporting Switch messaging and positioning development, driving NPI and run-the-business PMM content
• Develop deep expertise with Campus networking technology, spanning a portfolio of hardware, software, and AI technology
• Collaborate across Product and go-to-market teams to develop comprehensive positioning and messaging focused on customer outcomes first
• Create compelling product content and technical thought leadership to engage with the largest enterprise customers in the world and a wide range of audiences, from executive to technical practitioners
• Deliver compelling and concise demos of key product capabilities and use cases, live and recorded
• Lead website content creation that accelerates customer understanding, interest, and purchase intent for Cisco wireless solutions
• Analyze quantitative product, pipeline, and market data to guide content development

Skills

• 4+ years of Networking experience
• 4+ years of Product Marketing
• Switching in IT and computer networking is the transfer of data packets, or blocks of data, through a network switch. Switches transfer data from source ports on devices such as computers to destination ports on devices such as routers
• Messaging and positioning development, driving NPI and run-the-business PMM content
• Heavy Content creation and strong presentation skills
• Strong Communications and Collaboration skills
• Research and data analysis
• Tech industry experience
• Understanding and familiar with networking platforms and AI-powered portfolio—spanning LAN, WAN, security, and IoT—are transforming how CIOs build, secure, and optimize the connected world
• Storyteller
• Core messaging and positioning. Working across products and solutions to identify and evangelize unique, compelling, and differentiated customer value propositions
• Collaboration across the BU: Working with and pushing back against product, engineering, and support to create simple, unified messages for customers
• Content creation. Working across written, presentation, and digital media to create compelling sales enablement and customer-facing content that requires minimal design support
• Writing skills. Top 10% writing skills. Ability to construct, draft, copyedit, and publish high-quality written content (blogs, position papers, abstracts) for a wide array of audiences (technical, executive, practitioner, business, etc)
• Thought leadership. Ability to synthesize complex technical topics and market dynamics and develop novel points of view that can reinforce the Meraki and Cisco brand leadership. Demonstrated track record of effective published thought leadership in their name
• Competitive enablement or programs. Experience building competitive sales enablement and marketing content for a technical product
• Working directly with creative teams (web, video, graphic design) to deliver final assets
• Pipeline measurement and analysis (SFDC, Tableau, etc.)
• Worked in growth / high-growth tech
• Partnered with an enterprise or partner/channel sales motion
• Customer-facing skills (written, presentation, discovery)
• Public speaking / webinar skills. Strong presenter, comfortable with an audience
• Clear storyteller, customer-focused
• AI knowledge and experience
• A breast of tech product market trends
• Previous tech experience: Cisco, Meta, Google, Apple, Microsoft

Benefits

• Medical
• Dental
• Vision
• Life insurance
• Paid holidays
• Paid time off
• Sick time
• 401K + matching

Company Overview

• itD is a different kind of technology and software development consultancy that puts client needs at the center of what we do. It was founded in 2002, and is headquartered in San Jose, California, USA, with a workforce of 501-1000 employees. Its website is http://www.italentdigital.com.

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