[Remote] Director, Sales & Marketing (Healthcare)

Note: The job is a remote job and is open to candidates in USA. Mesa Laboratories, Inc. is passionate about protecting the vulnerable by enabling scientific breakthroughs and improving quality of life around the world. The Director of Sales and Marketing - Healthcare is responsible for driving commercial success across the company’s healthcare-focused product lines and leading the development and execution of integrated sales and marketing strategies.

Responsibilities

• Develop and Execute Commercial Strategy: Lead the creation and implementation of integrated sales and marketing strategies to drive revenue growth, profitability, and market share across healthcare product lines
• Sales Leadership: Oversee global sales operations, including direct and channel sales teams, ensuring alignment with business objectives and performance targets
• Marketing Execution: Direct downstream marketing initiatives including campaign development, product positioning, messaging, and promotional activities tailored to hospital and dental markets
• Customer Engagement: Strengthen relationships with key customers, influencers, and stakeholders through targeted engagement strategies, account management, and customer experience programs
• Team Development: Build, lead, and mentor a high-performing commercial team, fostering a culture of accountability, collaboration, and continuous improvement
• Market Intelligence: Utilize competitive analysis, market trends, and customer insights to inform commercial decisions and refine go-to-market approaches
• Sales Enablement: Equip sales teams with tools, training, and resources to effectively communicate value propositions and close deals
• Performance Management: Establish and monitor KPIs for sales and marketing activities, using data-driven insights to optimize performance through Daily Management
• Cross-Functional Collaboration: Partner with Product Management, Regulatory, and Operations to ensure successful product launches and sustained market success
• Budget Oversight: Manage commercial budgets, ensuring efficient allocation of resources to maximize impact and return on investment
• Brand Stewardship: Ensure consistent brand messaging and positioning across all customer touchpoints and marketing channels

Skills

• Bachelor's degree in science, engineering, or business
• 10-15 years of progressive experience in sales and marketing roles within healthcare (hospital or dental)
• Minimum 5 years people management experience in lead or leadership roles managing both marketing/product and sales teams
• Experience launching new medical devices into US hospitals either through direct or distributor sales/marketing models, including selling through GPO/IDNs
• Demonstrated experience managing global sales channels including distributor/channel management
• Experience leading pricing analysis and strategy
• Demonstrated experience building and executing integrated marketing campaigns, both inbound and outbound
• Experience leading tradeshow strategy and execution, including measuring ROI
• Experience building and developing high-performing sales and marketing teams across multiple geographies
• Willingness and ability to travel domestically and internationally as needed to support commercial initiatives and team engagement (Approx. 20-25% of time)
• Advanced degree (MS or MBA) in relevant scientific or business discipline
• Cleaning and/or sterilization product experience
• Consumables sales and marketing experience
• Familiarity with CRM systems (Salesforce), marketing automation platforms, and data analytics tools to drive performance and insights
• German language proficiency (English language fluency required)

Benefits

• Annual bonus opportunity of 22% based on company performance (if applicable per hiring authorization)
• Annual equity award of $30,000
• Eligible for benefits the first day of the month after you start
• Tiered Medical, Dental and Vision Insurance options, Health savings (HSA), healthcare & dependent care flexible spending (FSA) accounts
• Company paid short term and long-term disability (unless covered by a state disability plan)
• Company paid life insurance and AD&D
• Flexible Time Off Policy
• Paid sick leave of 48 hours per calendar year
• Eligible employees may receive four (4) weeks paid Care Giver leave after 1 year of service or in accordance with state leave laws
• 401(k) plan that provides a 4% Safe Harbor company match on a 4% employee contribution that begins on Day 1
• Employee Wellness and Financial Assistance Resources through Cigna and NY Life
• Nine (9) paid company holidays per year

Company Overview

• Mesa Labs helps you monitor and maintain higher standards in any environment – from the air we breathe to the critical moments of life-saving care. It was founded in 2003, and is headquartered in Waltham, Massachusetts, USA, with a workforce of 501-1000 employees. Its website is http://bgi.mesalabs.com.

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