Business Development Representative

Planisware is a growing company in the SaaS industry seeking a highly motivated Business Development Representative (BDR) to join their sales team. The BDR will be responsible for generating and qualifying sales leads, engaging with potential clients, and supporting Account Executives to drive revenue growth.

Responsibilities

• Proactively research, identify, and engage with potential clients through a mix of outbound prospecting channels (phone, email, social media, LinkedIn, networking, etc.)
• Qualifying inbound leads by assessing their business challenges, goals, and fit with our SaaS solutions
• Conduct effective discovery calls to uncover customer pain points, decision-making processes, and readiness to evaluate solutions
• Partner with marketing and sales leadership to refine prospecting strategies, campaigns, and messaging to target the right buyer personas
• Schedule high-quality meetings and product demos for Account Executives, ensuring smooth handoffs and context
• Consistently achieve or exceed monthly and quarterly KPIs, including outreach activity, conversion rates, qualified opportunities, and meetings booked
• Maintain accurate and detailed records of all prospect interactions, pipeline stages, and activities in CRM systems (e.g., Salesforce, HubSpot)
• Continuously improve knowledge of the SaaS industry, product offerings, competitive landscape, and sales techniques to position value effectively
• Represent the company brand with professionalism, energy, and enthusiasm at all times
• Participate in marketing events, webinars, and trade shows (virtual or in-person) to engage with prospects, generate new leads, and schedule follow-up meetings or demos. Proactively connect with attendees before and after events to maximize conversion of interest into qualified opportunities

Skills

• 1–3 years of experience in a BDR, SDR, or similar inside sales role; SaaS or technology sales experience strongly preferred
• Familiarity with CRM systems (Salesforce, HubSpot) and sales engagement tools (Outreach, Salesloft, Apollo, etc.)
• Excellent written and verbal communication skills with the ability to craft tailored outreach messages
• Strong interpersonal skills with the ability to quickly build rapport and credibility with prospects
• Resilient and adaptable, able to handle objections, rejection, and fast-paced environments
• Highly organized with strong time management and prioritization skills
• Self-motivated, competitive, and eager to learn with a strong sense of accountability
• Bachelor's degree in Business, Marketing, Communications, or a related field (required)
• Multilingual capabilities- English and French (full proficiency required)
• Experience selling to mid-market or enterprise-level clients
• Familiarity with SaaS sales cycles, funnel metrics, and pipeline management
• Prior experience with prospecting tools such as ZoomInfo, LinkedIn Sales Navigator, Apollo, or equivalent
• Understanding of key SaaS metrics (ARR, churn, CAC) and ability to have initial business-level conversations with prospects

Benefits

• 3 weeks paid vacation
• Paid holidays
• Parental Leave
• Life, short and long-term disability insurance
• Company annual kick-off trip
• RRSP plan with company variable contribution
• Supplemental health insurance
• Cell phone and internet allowances
• Company events and happy hours
• Company charitable donation match
• Community outreach
• Education Stipend
• Graduate program

Company Overview