(USA) Staff, Product Manager, Display Ad Serving & Optimization

Position Summary...

What you'll do...

Staff Product Management -WMC, Display Ad Serving & Optimization Team

What you'll do...

As a part of Walmart Connect, you'll build industry defining omni-channel ad platforms at scale that enable Walmart to reach shoppers with relevant ads and high performing campaigns while helping shoppers discover their shopping journey. If you are motivated by complex, purposeful challenges, this role at Walmart could be the fit you've been looking for. We are looking for a Staff Product Manager, to help reimagine the way we empower brand advertisers with self-serve first omni-channel ad platform. This role will lead research and development for key initiatives that leverage algorithmic automation and AI/ML to optimize advertiser outcomes across the entire lifecycle: media planning, campaign management, creative production, ad serving and optimization, and closed loop measurement and attribution.

About Walmart Connect

At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. Provide mentorship and support to junior team members. We believe all digital advertising can be targeted and accountable - and we have Walmart's sales data to prove it.

You'll sweep us off our feet if you have...

• Bachelor or master's degree in computer science, engineering, math or related field

• 5-7+ years in product management with prior experience in display advertising, retail media, or ad tech (programmatic DSP/SSP, RTB)

• Experience leading technical product initiatives using AI/ML, optimization and experimentation at scaled ad tech businesses.

• Sound business judgment as well as ability to think clearly, analyze quantitatively, problem-solve, scope technical requirements, and prioritize.

• Ability to think and act strategically and tactically.

• Strong oral and written communication skills and proven ability to influence others internally and externally.

• Test and learn mentality and an agile way of working to improve your team's products.

• Strong understanding of online to offline data matching methodologies.

You'll make an impact by:

• Driving product lifecycle from requirement definitions, research, metrics analysis, technical specifications, development, testing, KPIs and other launch efforts

• Working with data science, engineering, and Walmart partners to define the data requirements, measurement methodologies, APIs and UX for reporting dashboards.

• Conducting industry and competitive analysis to understand the emerging trends in advertising industry to identify new opportunities. Conduct customer research to define customer segments and identify needs to inform product roadmap.

• Partnering with internal advertising sales team and Walmart retail teams to create unique, compelling experiences that benefit shoppers and our advertising clients

• Developing and enhancing products - you will manage product roadmaps, align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, determine rollout strategy, and manage risks

• Defining vision and strategies for your product family, using domain expertise, internal and external best practices, identifying market opportunities, building business cases, and approving objectives

• Building collaborative relationships with key partners by driving priorities aligned to business goals, communicating, and prioritizing product roadmaps, and gaining buy-in from executive leadership

• Providing overall direction by analyzing business objectives and customer needs

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